June Legal Spotlight: A Look at Healthcare Attorney Adam Rogers

adam_rogersThis year, The Ambulatory M&A Advisor has made a commitment to routinely spotlight various members of the outpatient healthcare industry.  The featured spotlights focus on individuals that have had a unique impact on the industry and understand the true value of healthcare beyond the business aspects.  Aside from healthcare providers in the field, spotlight features will also focus on valuation and legal experts in the industry.  June’s spotlight legal healthcare representative, is Adam Rogers, a partner with the law firm DLA Piper.

Rogers works out of the firm’s Miami, Florida, office, and is a Board Certified Specialist in Health Law, as recognized by the Florida Bar, focusing his practice on healthcare transactional, regulatory and litigation matters.

In his position, Rogers represents a variety of clients in mergers and acquisitions and in the development and implementation of cutting-edge business models in the healthcare industry.

Rogers has much experience counseling providers, suppliers, payors and financial sponsors, among others, with respect to state and federal regulations, including licensure, accreditation and certification issues, fraud and abuse laws, Medicare Conditions for Coverage and Conditions of Participation, 340B Program matters, HIPAA, EMTALA, CON laws, Corporate Practice of Medicine and Corporate Practice of Dentistry issues and the Federal Acquisition Regulations (FAR).

Rogers says that as a transactional attorney, he spends a fair amount of his time performing deal work, M&A, and other contracting or corporate work for healthcare companies, funds or investors who are interested in in healthcare.

“My practice also provides regulatory advising and counseling.  Healthcare deals are more or less like any other deal in an industry, with the critical exception being the regulatory overlay.  I need to have that expertise, and understanding the business implications as well as the operational implications  and the impacts that these regulations have, and why even on paper, they should be a deal that is like any other, but why something that is perfectly legal in any other industry, could basically be a crime or civil issue for healthcare providers.  It’s a good balance of both regulatory and transactional work,” Rogers says.

Rogers was not always an attorney for DLA Piper.  In fact, he says he started his professional career as a physical therapist before going back to law school.

“I always liked healthcare and realized that there were a lot of challenges and a lot of changes that would be coming.  As a provider, I was able to get an inside look at what was wrong with the system.  So when I went to law school I went with a specific interest and intent to stay in the healthcare space in one capacity or another.  I started out as a healthcare litigator  defending providers from the government which was interesting and good, but I really liked transitioning more to the corporate and regulatory side just because you get to know the clients, see more of the business side, which I think is interesting, and you get to understand the business, how the client operates, and the challenges that they face at a broader scale as opposed to fighting over technical provisions in a regulation for nine months, three years, or whatever the time frame is.  It’s nice to have much more of an ability on the front end to help clients meet their business goals in a compliant manner and see how that actually plays out in the real world,” Rogers says.

Although the two careers of attorney and physical therapist may seem mutually exclusive, Rogers says that his former profession has helped him gain a better understanding of how to approach the issues that he faces with current clients.

“I think just understanding the inner workings of a healthcare hospital  is something that probably not every lawyer has.  Then in terms of having dealt with many bills myself, and claims, managing a practice, understanding what your clients are going through and the challenges that are facing them; knowing that is important.  That practical perspective is really helpful and could otherwise be lost in the quagmire of documents that you often find yourself in,” he says.

Helping people solve their problems is the most fulfilling aspect of Roger’s career,  he says.

“We get clients all of the time that will call with an issue.  They are good people with good companies trying to do the right thing.  There is this complicated web of regulatory issues that are designed to protect one thing, but then wind up catching a lot of conduct that probably isn’t as problematic.  The clients have a real need to get from point A to point B, but the straight line is potentially a regulatory trap.  Being able to problem solve with them, and come up with a solution that gets them to solve their problem, while most of all, keeping them out of trouble, is the thing I like the best,” Rogers says.

When the work week has ended, Rogers says that the majority of his free time is spent enjoying his family.

“I have two kids.  One is four and a half and one is two and a half.  Most everything I do to get out of the office is going and playing with the kids.  Whether it is taking them to karate, swimming or going to the zoo;  things with my kids, wife, and family are what I enjoy out of the office,” Rogers says.

If you have any questions for Rogers or wish to get in touch with him, he can be contacted via email at adam.rogers@dlapiper.com.


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