Anatomy of an ASC: Syndication and Physician Recruitment

This is the video for the webinar, “Anatomy of an ASC: Syndication and Physician Recruitment,” which was hosted by Ambulatory Alliances.┬áBlayne Rush, president of Ambulatory Alliances, and Curtis Bernstein, managing director of Altegra Health, engaged in a round table discussion on a number of issues related to the topic, followed by a Q&A with participants. Robert Kurtz of Kurtz Creative served as the moderator.

Within the webinar a number of topics are discussed. These include:

  • Reviewing the distinction between syndication and physician recruitment.
  • Preparation steps when a center wants to recruit new physicians and/or syndicate.
  • Timing for ASCs interested in physician recruitment, syndication or re-syndication.
  • ASC strategies for recruiting new physician users.
  • Steps an ASC can take to lower the cost of shares/units being sold.
  • Reasons a center would want to devalue their shares.
  • The regulatory risks related to physician recruitment and syndications.
  • The impact of a certificate of need on valuing a physician’s interest.


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